American Greetings strengthens IT landscape to accelerate business growth
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They worked in a multi-vendor environment, with stakeholders from their various teams collaborating with many product and service providers.
They needed a solid and flexible IT landscape to make them nimble and to ensure they remained market leaders while being on top of business trends. IT modernization with digital technologies was, therefore, critical for them from a market standpoint.
They needed a support partner who would value their business interests, be responsive to their requirements, and understand their culture to work as one team with their user base during the IT modernization journey.
We transformed their IT landscape—from the product life cycle management (PLM) system that supports the creation of cards, to AG connect, which enables the card sales process. Within 5-6 months of rolling out the PLM, we addressed many requirements that were not a part of the initial scope but were critical to the organization’s business.
We moved Papyrus into the SAP platform to improve the card line manufacturing process. TCS’ clear test method identified and eliminated errors in the downstream card design cycle, reducing time-to-market and operational cost.
We extended our support scope to initiate and execute customer relationship management (CRM) archival, decision support system (DSS) reporting, PLM enhancement, Papyrus conversion, AG connect, F2M archive, and various other project. TCS and AG jointly planned digital supply chain management and legacy transformation
We leveraged digital technology to ensure a ‘one-system one-card’ design platform.
This helped American Greetings enhance scale, efficiency, operational cost, service levels, and customer satisfaction.
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