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Joshua Vincent
Lead, Digital Marketing Practice, Digital and Enterprise Transformation Group, HiTech Business Unit, TCS
Samrat Mukherjee
Lead, Big Data Practice, Digital and Enterprise Transformation Group, HiTech Business Unit, TCS
Sagarika Singh
Solution Architect, Digital and Enterprise Transformation Group, HiTech Business Unit, TCS
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With businesses going digital in response to COVID-19, there is a rapid influx of information on both the selling and buying sides of the sales equation. Structured information mining and smart insights can reduce noise and give a clear perspective to front-end sales and business development teams.
Enterprises must revisit their sales processes to lead in the post-pandemic world by adopting sales intelligence platforms that give actionable insights for-
Organization - Track the structural, financial, and strategic impact of the pandemic while responding proactively to maintain customer relationships.
Stakeholder - Get a detailed picture of the changing roles and influences of stakeholders, so that sales teams can efficiently reach out to new business units they switch to.
Opportunities - Mine information from past deals and agreements to choose the right opportunities.
Sales funnel - Discover weak transition points in the sales funnel, strengthen them, and improve conversion rates.
Harnessing the power of generative AI in the CPG value chain
TCS’ Offering for Better Sustainability in CPG Value Chain
CPG Xchange: Discussing Digital Transformation and CPG Trends
Battling Volatility with Revenue Growth Management