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Sports Sponsorships
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TCS Sports Sponsorship: Where Technology Meets Sports
TCS is building on its belief in sports by bringing innovation and technology to global events such as Formula E, the New York marathon, and the Mumbai marathon
Related Insights
Our sponsorship of the London Marathon helps utilize digital technologies to enhance the experience and do our bit to create a healthier and sustainable future.
Article
26 Mar 2024
TCS’ Future Athlete Project seeks to create highly accurate, individualized digital twins of people, one step at a time. Explore more.
Article
03 Nov 2024
Explore the TCS NYC Marathon Expo by New Balance, featuring TCS course video, Future Athlete Project demos and exciting photo ops.
Article
01 Nov 2024
https://www.tcs.com/tcs-global-sizzler-2020
Running in numbers
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13
MARATHONS
The number of running events TCS is associated with
87,075,546
MILES RUN
The total distance covered by our runners
Swipe LeftSwipe RightWe believe sports brings people together. We use our sports sponsorships to build relationships and use our technology and passion for innovation to enhance event experiences.
MICHELLE TAYLOR
Global Head, Sports Sponsorships
Swipe LeftSwipe RightWhen you run a marathon, you feel there’s nothing you cannot do. With every step that you take, you build on that belief.
Surya Kant
Former Chairman, North America, TCS
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