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Annamalai Anbukkarasu
Head, Digital and Emerging Technologies, Technology Advisory Group, BFSI, TCS
Pranav Karkare
Enterprise Architect, Technology Advisory Group, BFSI, TCS
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Embracing unified communications platforms for improved customer experience
The financial services industry is looking at contact center transformation leveraging unified communications platforms (UCPs) that would facilitate continuous engagement across the customer lifecycle. Banks are exploring contact-center-as-a-service (CCaaS) or communication-platform-as-a-service (CPaaS) with built-in opti-channel support and AI capabilities to enhance customer service.
The building blocks for modernizing contact center infrastructure and transitioning to UCPs are:
Fast-tracking mortgage originations through an ecosystem model
Climate data collection framework for effective risk management
GenAI for disruptive transformation in banking
A strategy for GenAI adoption in BFSI firms