Products and platforms

Highlights

Due to the complexity of DNA’s legacy stack, any addition of services was leading to a heavy stack which was impacting customer experience
With its plug-and-play service-oriented architecture (SOA), TCS HOBS enabled seamless channel experience and digitalization across DNA customer journeys
The telco successfully implemented an end-to-end integrated solution for delivering personalized customer experience

Digitalize legacy IT stack to strengthen market leadership

DNA needed to increase its business agility and maintain market leadership in the rapidly evolving telecommunication landscape. However, owing to the increasing complexity of its legacy stack, any addition of services was leading to the stack becoming heavy, impacting customer experience. As part of its digital transformation, DNA wanted to deliver a unified customer experience through a platform that provided an omnichannel experience for sales and service. The Finnish telco partnered with TCS to implement its HOBS platform on cloud and on premise, backed by a catalog-centric architecture to drive growth.

Solution

TCS HOBS™ platform for digital transformation

DNA chose TCS HOBS for the platform’s plug-and-play service-oriented architecture (SOA). TCS HOBS enabled seamless channel experience and digitalization across DNA customer journeys. The solution facilitated hassle-free data migration with a specifically designed toolkit. Furthermore, the platform was backed by a catalog-centric architecture, which enabled it to deliver the transformation program in 11 months by splitting it into manageable value streams. This helped realize incremental outcomes in every program increment (PI). 

Key highlights of this engagement were:

HOBS Customer Relationship Management System (CRMS), Enterprise Product Catalogue (EPC), Order Management (OM), and AIMS were deployed to meet DNA’s business requirements. These included customer onboarding, automated end-to-end product release management, and automated orchestration. The solution also provided provisioning and network platform management without manual intervention.
The transformation adopted TCS’ enterprise-wide location-independent agile delivery methodology.
Leveraged AWS Cloud for non-production environments and used AWS services such as AWS Direct Connect, VPC, EC2, Amazon RDS, etc.

Benefits

Reduced time to market and zero-touch provisioning

Completed digital transformation in just about 11 months
Successfully implemented an end-to-end integrated solution for delivering personalized customer experience

KEY FIGURES

98%

Orders met within 35 seconds

Business week for time-to-market

400k+

Enterprise subscriptions

Disruption migration

I thank TCS and a highly capable and talented HOBS team contributing towards DNA’s strategic goals

VESA SAVOLAINEN
BSS Head, DNA

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TCS works hand in hand with world-leading investors.

TCS is here to make a difference through technology.

We’re in it for good, driving positive change for the benefit of all.

Extraordinary expertise leads to remarkable results.

Want to be a global change-maker? Join our team.

Find the latest news about TCS in our Newsroom

Recent Press releases

Recent News

Recent recognitions

Upcoming events

TCS works hand in hand with world-leading investors.

Sustaining market leadership with digital agility

Products and platforms

In this article

Digitalize legacy IT stack to strengthen market leadership

TCS HOBS™ platform for digital transformation

Reduced time to market and zero-touch provisioning

KEY FIGURES

Create engineered experiences

Find out more

TCS is here to make a difference through technology.

We’re in it for good, driving positive change for the benefit of all.

Extraordinary expertise leads to remarkable results.

Want to be a global change-maker? Join our team.

Find the latest news about TCS in our Newsroom

Recent Press releases

Recent News

Recent recognitions

Upcoming events

TCS works hand in hand with world-leading investors.

Products and platforms

In this article

Digitalize legacy IT stack to strengthen market leadership

TCS HOBS™ platform for digital transformation

Reduced time to market and zero-touch provisioning

KEY FIGURES

Related reading

Create engineered experiences

Find out more

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